The Sleep Company
HOTBuy mattresses online from the best mattress brand in India. The Sleep Company offers products with patented Japanese SmartGRID® Technology, including mattresses, pillows, and more. ✔ 100-Night Free Trial ✔ No-Cost EMI.
Shiprocket Engage 360Shiprocket NDRShiprocket Quick (SDD / NDD)Shiprocket tracking / Engage
100FIT
Est. orders / momedium
81.6K
range 46.2K–1.5L
Est. monthly GMVmedium
₹20Cr
₹11.1Cr–35.1Cr
AOVmedium
₹2,400
₹400–₹84,732
Modal weight
2kg+
85 SKUs · ₹13,690–₹1,08,790
Where they sell
channels detected across the web
D2C
thesleepcompany.inshopify29.5L visits/mo · 58.9K D2C orders/mo
Traffic & derived orders — trend
28.0L
Apr~56.1K ord
30.1L
May~60.2K ord
29.5L
Jun~58.9K ord
Quick-commerce
blinkitzeptoinstamartbigbasket
Offline / retail
online-onlyPre-order stack
checkout · payments · marketing tech
Checkout
Shopflo
Payments
not detected
Pixels / ads
none
Analytics
Google Tag ManagerGA4WebEngage
Reviews / UGC
no widget
Post-order stack
Shiprocket's core battleground
Aggregator
unknown
Tracking page
unknown
WhatsApp
none detected
RTO / NDR
RTO none detectedNDR none detected
Couriers
shadowfaxbluedartdelhiveryxpressbeesecom expressekartdtdcindia post
Voice of customer
the shipping wedge
Shipping sentiment
3.73
13,517 reviewsamazon4.2★trustpilot2.0★mouthshutgoogle5.0★
Top complaints
- • Delayed delivery / non-delivery of orders
- • Wrong item / wrong product delivered
- • Damaged / defective items on delivery
- • Non-delivery / item never arrived despite payment
- • Refund / return denial disguised as delivery issue (resized mattress mislabeled)
Top praise
- • highly recommend
Complaint universe
12 topics mined across 21 public sources — the pitch context
amazon.inthesleepcompany.inconsumercourt.netx.comtrustpilot.comreddit.cominstagram.comlinkedin.comjustdial.comfacebook.comambitionbox.comyoutube.commouthshut.comconsumercomplaints.in
highshippingDelayed delivery / non-delivery of orders14 mentions
- “Delay in delivery and not responding to calls. We have asked for delivery of our protectors, 4 pillows and replacement of Recliner bed”
- “Over the last 2 days, I've been getting WhatsApp messages from The Sleep Company saying my replacement desk will be delivered 'today'”
- “Order not delivered and status showing delivered/Delay in Delivery – Order No OD-78115-7480”
consumercourt.netreddit.comlinkedin.comjustdial.comx.comquora.com
highshippingWrong item / wrong product delivered4 mentions
- “They delivered the wrong product, and even after multiple complaints”
- “I had high expectations from The Sleep Company, but my experience has been nothing short of a nightmare. They delivered a mattress with wrong...”
- “Delivered broken items TWICE, forced me to chase your vendors”
instagram.comquora.comx.com
highshippingDamaged / defective items on delivery3 mentions
- “Delivered broken items TWICE, forced me to chase your vendors”
- “Defective Item, 10 days from delivery, The Sleep Company warranty policy (Repair /Replacement by The Sleep Company)”
- “I also received a defective product from the sleep company and now after a weeks of delay they are stating they will not refund”
x.comamazon.inlinkedin.com
highshippingNon-delivery / item never arrived despite payment3 mentions
- “The Sleep Company took my desk AND my money. Now I'm stuck without both”
- “I am seeking advice regarding an issue with an order from The Sleep Company experience store. I ordered two pillows. However, when the order...”
- “Mattress not delivered by Sleep Company. Hi, This is to bring to your attention that we placed an order for my 8" customized mattress”
reddit.comconsumercourt.net
mediumshippingRC book / document not received (RTO-related paperwork issue)1 mention
- “This is very disappointing thing, we are following up with our RC book which is not received from past 1 year but no one is...”
consumercomplaints.in
highshippingRefund / return denial disguised as delivery issue (resized mattress mislabeled)2 mentions
- “Resized Mattress Wrongly Labeled as Replacement to Deny Refund”
- “Direct The Sleep Company to issue a full refund for the mattress as per the 100-day return policy and verbal assurance”
consumercourt.net
highservicePoor customer service / unresponsive support6 mentions
- “Delay in delivery and not responding to calls”
- “Hasn't replied to negative reviews”
- “Very unprofessional team of The sleep company”
consumercourt.nettrustpilot.commouthshut.comreddit.com
highserviceReturn / replacement / warranty policy disputes (100-day trial, refund denial)5 mentions
- “I cannot find a single instance of somebody meeting the terms and conditions who attempted a return on a mattress with the sleep company”
- “100-Day Trial? Not Really! My Painful Experience”
- “I also received a defective product from the sleep company and now after a weeks of delay they are stating they will not refund”
reddit.commouthshut.comlinkedin.com
mediumproductProduct quality complaints (mattress failure, sagging, poor materials)4 mentions
- “The Sleep Company ortho mattress is a failure. Requesting any other...”
- “Complaint Against The Sleep Company Poor Mattress Quality and False Claims After Purchase”
- “DO NOT BUY THIS. Terrible experience right from testing the product at the store to delivery”
reddit.comconsumercomplaints.inmouthshut.com
lowproductPositive product quality feedback (mattress comfort/quality)8 mentions
- “I purchased The Sleep Company mattress from Amazon. The mattress itself is excellent—very comfortable and of good quality”
- “I recently purchased the Ortho Mattress from The Sleep Company, and I am extremely satisfied with the quality and comfort”
- “It has been the best mattress in India out of...”
amazon.inmouthshut.comquora.comreddit.com
mediumpricingPricing / forced upselling complaints2 mentions
- “It cost me 20k +2k forced buying of smartgrid pillow”
- “PSA for anyone tempted by new-age D2C brands selling 'luxury' online — here's how I paid The Sleep Company ₹35,000 to slowly lose my mind”
reddit.com
lowotherEmployee/workplace satisfaction (non-customer complaint, contextual)1 mention
- “The Sleep Company is rated 4.2/5, based on 300+ employee reviews on AmbitionBox”
ambitionbox.com
Weight distribution
popularity-weighted shipped weight
0-250g
0%
250-500g
0%
500g-1kg
1%
1-2kg
5%
2kg+
94%
Decision-makers
founders/CxO first · public web + SERP · emails inferred/verified w/ confidence (DPDP-aware)
★ Founders / leadership
- Priyanka SalotmediumBuilding The Sleep Company · LinkedIn
- Harshil SalotmediumThe Sleep Company · LinkedIn
- Ripal ChopdahighCMO at The Sleep Company | GCPL · LinkedIn
- Hemal JainmediumThe Sleep Company
Pre-order (growth / CMO)
- Manal GharatmediumBrand Manager at The Sleep Company
- Ruta VartakmediumAssociate Director · Ecommerce at The Sleep Company
- Vaibhav JadhavmediumSr. Ecommerce Executive | The Sleep Company
- Nirav LalanmediumChief Growth Officer @ The Sleep Company
Post-order (ops / COO)
- Nassim AmyaymediumSenior Supply Chain Manager · LinkedIn
- Moeen GazeemediumDedicated CRM Operations Specialist / logistic ...
- Aniket SinghmediumTeam Leader –CRM @The Sleep Company · LinkedIn
- Lakshya J.lowRegional Manager- Service Ops | The Sleep Company
Gaps → Shiprocket products
6 opportunities, ranked by weight
pre
No WhatsApp engagement / abandoned-cart recovery
No WhatsApp engagement provider detected on-site
→ Shiprocket Engage 360 — Recover carts + WhatsApp order updates on autopilot
post
NDR losses
No NDR management + delivery-failure signals
→ Shiprocket NDR — Automated NDR → higher delivery %
post
Slow delivery — customers want faster
Already sells on quick-commerce — speed is a differentiator they invest in
→ Shiprocket Quick (SDD / NDD) — Same-day / next-day delivery — cut WISMO and win speed-sensitive buyers
post
WISMO leakage — no branded tracking / post-purchase upsell
No dedicated branded tracking-page provider detected
→ Shiprocket tracking / Engage — Branded tracking page + post-purchase upsell
post
Marketplace / quick-commerce replenishment freight
On 6 marketplaces + quick-commerce (blinkit, zepto, instamart, bigbasket) — recurring inbound to their FCs
→ Shiprocket Cargo — B2B freight to restock Amazon/Flipkart/Blinkit/Zepto warehouses — cheaper inbound
pre
Weak on-site social proof
No reviews/UGC widget on product pages
→ Engage / partner reviews — On-site reviews lift PDP conversion
Why now
No WhatsApp provider on-site while running ~81.6K orders/mo — abandoned carts and order updates are leaking with no recovery layer.
~81.6K orders/mo (46,200–1,46,301) · est. ₹42/shipment saved at modal 2kg+ → ~₹34L/mo. Confidence: medium.
pre-orderManal Gharat (Brand Manager at The Sleep Company)
Pitch: Shiprocket Engage 360
The Sleep Company has no WhatsApp engagement running, so abandoned carts and post-checkout updates go unrecovered. Shiprocket Engage 360 auto-recovers carts and pushes order updates on WhatsApp — worth 15 mins to see the checkout CR lift?
post-orderNassim Amyay (Senior Supply Chain Manager · LinkedIn)
Pitch: Shiprocket NDR
Your top complaints are delayed and non-delivery, and I'm not seeing any NDR management on those failed attempts. Shiprocket NDR automates re-attempts to lift delivery % — at ~81.6K orders/mo on 2kg+ shipments that's real recovered revenue. Want a rate-card comparison?
Objection pre-empts
- Their own reviews already flag Delayed delivery / non-delivery of orders & Wrong item / wrong product delivered — lead with that, not features.
- Expect "we're happy with current" — counter with a free serviceability + rate audit.
Confidence caveats
what sales should NOT overstate
- ⚠All key signals are medium+ confidence.